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Location #1

Monday - Friday 8 am to 5 pm
Closed Saturday and Sunday

Location #2

Monday - Friday 8 am to 5 pm
Closed Saturday and Sunday

Location #3

Monday - Friday, 8 am to 5 pm
Closed Saturday and Sunday

Location #4

Tuesday - Thursday 8 am to 3 pm
Closed Monday, Friday, Saturday and Sunday

Along with commercial printing, bindery/finishing expertise, and timely shipping and delivery, we also provide many other printing products and services to help you convey a clear and memorable message to your audience:


Since 1994, we’ve been the leading printer in Auburn, Montgomery, Tuskegee and now, our newest location in Wetumpka!

As a full-service printer, McQuick Printing Company handles everything for you, from strategy and design to four-color printing, digital printing, mailing and other printing services.

Our commitment to the printing industry warrants constant upgrades to our equipment in the effort to provide the best quality product. The team goal of our organization is to always provide the highest quality in the most timely manner, and at the best possible value to our customers. Keeping current with rapidly changing technology is the key to maintaining a competitive edge. At McQuick Printing Company, we believe that if you merge technology with skilled craftsmen, you position yourself to be an industry leader.

Why Your Marketing Shouldn’t Be Like a Fireworks Display

Everyone loves a good fireworks display. People wait expectantly for them around the 4th of July every year because they’re flashy, exciting and fun. But shouldn’t marketing be flashy, exciting and fun, too?

Not exactly. While it’s always good to make a big impact with your marketing, there are several reasons why flashy marketing won’t get you the most bang for your buck (pardon the pun):

- Fireworks displays are over quickly. They’re absolutely mesmerizing for an hour or so, but then they’re over. Not to be seen again for another 365 days. With marketing, it’s much better to achieve a quieter consistency over a longer period of time than to use all of your resources on one big campaign.

- Fireworks displays really aren’t that memorable. If you think back on all of the fireworks displays you’ve seen in your life, maybe you’ll be able to think of one that was particularly great. But can you recall details of what the display actually looked like? Unless you have a freakishly good memory, probably not. In general, fireworks displays are pretty similar, making them blur together in your mind. It’s important to remember that even if your marketing is big and exciting, it’s not going to be memorable if other companies are using the same tactics. Figure out a way to differentiate your brand.

- Fireworks displays are for everyone. In terms of fireworks, this is pretty awesome. Typically displays are put on by communities so that whoever is around can see them. But the problem with sending out one large blanket marketing message is that you’re wasting time, money and energy. It’s okay to have mass appeal, but really do your research to identify the demographics of your target audience. Don’t just say you’re targeting people in your community. Who in your community? What do they like? How can you best reach them?

Now go have a hot dog, watch fireworks light up the sky and ponder how you can make your business’s marketing every bit as wonderful, but much more sustainable than the display.

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