Instagram is one of the a fastest-growing platforms and provides a great opportunity for strategic and targeted marketing. This is an interesting opportunity especially if you want to market to Millennials and Generation Z. Establish a presence and encourage engagement through the social media platform. Here are three tips to Instagram marketing:
Use sponsored ads—Although these features are still new, take advantage of a niche audience by using sponsored ads on Instagram. Make sure your sponsored ad has engaging content and is targeted to your Instagram audience.
Strategic bio—Used as a marketing tool, Instagram requires strategy with each post and company profile. On the account profile, utilize the “bio” feature which allows you to describe your company and provide a link. Use emojis, hashtags and other messaging to target your audience on Instagram.
Use trending hashtags—Take a look at Instagram’s Explore feature to find hashtags that are relevant to your brand. Especially look at emoji hashtags which is a new feature and allows users to look at all images with certain hashtag emojis.
As a full-service printer, McQuick Printing Company handles everything for you, from strategy and design to four-color printing, digital printing, mailing and other printing services.
Our commitment to the printing industry warrants constant upgrades to our equipment in the effort to provide the best quality product. The team goal of our organization is to always provide the highest quality in the most timely manner, and at the best possible value to our customers. Keeping current with rapidly changing technology is the key to maintaining a competitive edge. At McQuick Printing Company, we believe that if you merge technology with skilled craftsmen, you position yourself to be an industry leader.